Professional writing for business since 1995.

Words matter. To stand out today, businesses must connect with audiences through compelling narratives and thought leadership.

What do you have that nobody else does?

I help you find and express what makes your company irreplaceable. While others obsess over features or benefits, I help you focus on something your competitors can’t duplicate: your distinctive way of operating.

Let’s tell that story.

Words I write help my clients: inform, persuade, move product and save money

• Study your audience! Speak on the same level and in the same language
• Tell stories. People crave connection
• Grasp audience POV, connect in a way that is meaningful to them
• Carefully consider the best mode of delivery for your message, so they are not just hearing your words, they are also comprehending

I create authentic B2B content and messaging for Fortune 500 and startup executives, drawing on 25 years of technology, sports and media experience, three published books and a freelance writer’s precision.

I write compelling content, develop strategic messaging, and provide project consulting to advance your organization’s ideas and credibility through white papers, articles, blog posts and case studies, drawing on experience with 3M, Aggreko, Dell, GE, McDonald’s, Rackspace and others. A former agency Senior Vice President, I am also the author of three books —most recently, Coaching Youth Basketball.

As a freelance writer, my byline has been associated with stories about business, technology, sports, fitness and pop culture, appearing in places like Harper’s, The Globe and Mail, Industry Standard and The Hartford Courant.

• Fodor’s contributing editor and co-publisher of “The Switzerland Advisor,” an award-winning travel letter

• Ten years as a reporter for ESPN SportsTicker (MLB, NFL, NBA and NCAA major events); served also as an editor for Major League Baseball.com

My career began at Chicago’s largest communications agency, Golin/Harris, where I helped design sports and entertainment PR for numerous clients. While in Chicago, I also wrote for Team Marketing Report, executed media relations for the Chicago White Sox and served as a writer/producer for WBBM-AM, CBS Radio.